HYIP-Man
Thursday, February 01, 2007
What is Google AdSense?
In the mid 1990's websites used to earn income by receiving money from advertisers by publishing or allowing companies to deploy a banner ad campaign on your website. Usually these banners would be brilliantly designed to catch the eye of the consumer along with a short message. The website in turn would receive a tiny profit from a click-through, which was when a customer actually clicked on the banner and went into the website and purchased the product. This was considered traffic-driven income. It was the industry standard until Google came along.

Google has since revolutionized the click-through market by using an innovative approach to advertising, Google AdSense. The beauty behind getting involved with Google now more than any other search engine is due to Google's straightforward approach to a banner/content-free home page. You would sign up your website for affiliation with Google and upon approval your site would be given special code to place the targeted ads on your website. Basically saving Google the space and inconvenience of having to deal with banner ads.

You still may be wondering what Google AdSense actually does. AdSense is a program in which you get paid for targeting your readers to another websites product or service.

A click through is measured when someone actually clicks on the hyperlink. Many web sites now have Google AdSense ads employed. Google AdSense uses Google Adwords content and services in a display box that you place strategically on your website. Google Adword customers pay Google a determined amount of money which will be paid to the website from Google. Since the popularity of Google has risen to such prominence, AdSense affiliates can make a nice amount of money should they be able to deploy the Google AdSense box properly on their website.
Other sites like Earthlink and Ask.com also employ the same technologies through click through methodologies. The more people that visit popular sites and see your name or hyperlink associated with a product the better chance your site will be seen. Remember, you will be paid a small amount per click for some websites and much more for others. What determines the amount is how much the Adwords advertiser places on each click.

Advertisers can pay as little as .50 per click in upwards of $5 (even more). Often campaigns are budgeted for a period of time. The amount budgeted will be rationed over a period of days, the less days involved or the higher price per click the higher the ranking. The more traffic you receive will increase the possibility of a sale and a click through fee in your account.

In short, Google's idea to market itself from the inside out has changed the way websites are doing business. Starting as an AdSense affiliate is a practical approach to making money using one of the hottest tools on the Internet today.

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Saturday, November 04, 2006
Top 10 Things You Should Never Do for SEO
Don't like being found in Google? Here are some sure fired ways to lower your ranking and get the worst search engine results. These are the worst of the worst dirty tricks, and they can lower your Google ranking or just get you banned.

Getting page views at any cost is not a good tactic. It never works in the long run, even if it may work in the short run. Beware of any company that recommends you employ any of these techniques.

1) Cloaking

Designing your Web site so that search engines see one thing and visitors see another is called cloaking. This can be done with sneaky redirects or with programming, and it's strictly verboten.

Nobody likes to be tricked this way. If they're looking for a Web site on knitting, they'll be very ticked to end up on a Web site about horses.

Cloaking your Web site is a sure-fire way to get banned from Google.

Learn more about cloaking from the About Guide to Web Design.

2) Duplicate Content

Spam sites sometimes try to collect page views by duplicating the same content on multiple pages.

Don't copy and paste large amounts of text from your own pages, and certainly don't violate copyright by copying content from elsewhere. Google has been known to ban sites that duplicate too much content.

This can occasionally cause problems, because some spamming Web site might be duplicating your content. If you find someone violating your copyright this way, you can let Google know.

3) Have a Robot Write Your Web Site

Just as it's a bad idea to duplicate content, it's a worse idea to get a machine to write your content for you. There are programs out there that duplicate the same content but make a few changes here and there. If Google catches you, and they're pretty good at catching this, you can kiss your page views goodbye.

Write your own content. That's as simple as it gets. Don't buy "instant AdSense" Web sites. If this really made lots of passive money, they wouldn't be selling them.

4) Add Keywords that Don't Relate to Your Content

Meta keywords aren't that important to Google anymore. However, when you list keywords, do list keywords that directly relate to your site, and don't repeat the same keyword multiple times. Spamming keywords by listing every word in the dictionary is a great way to have your ranking lowered in Google.

Likewise, don't use the trademarked names of products made by your competitors as keywords. At best it's a bad user experience, at worse it can get you sued by those competitors.

5) Link to Bad Neighborhoods

Google calls spamming sites bad neighborhoods, and linking to them is a great way to lower your PageRank.

Linking ordinarily would make you a good neighbor and a good citizen of the Internet. However, just because someone links to you does not obligate you to link back to them. Check out the Web site first, and make sure it is not a bad neighborhood.

How do you know it's a bad neighborhood? Check their PageRank and scan the Web site for any of the violations you see here.

6) Hide Text

Don't try to hide keywords by making the background color the same as the font color. This is called keyword stuffing or fontmatching. Google and other search engines are increasingly sophisticated at catching this, and they'll likely remove any offending Web sites from their search engine index.

Likewise, watch how small you make the text. In a variation of keyword stuffing, some people try to put teeny tiny text at the bottom of a page. It doesn't work.

7) Title Stacking

Don't try to add extra <title> tags for more keywords. This cousin of keyword stuffing is called title stacking, and it won't win you any friends at Google.

One title per page, please, although you may separate that title with a dash to hit a few more keywords that do relate to your content, such as "Pie Crust Recipe - Homemade Pastry Dough."

8) Distribute Viruses, Trojans, or Other Badware

If your site is distributing a virus, trojan, or other badware, Google's going to remove you from their index for the public good. This should be a no-brainer.

Double check any software you agree to distribute to make sure it isn't harmful, and make sure your server is secure, so that hackers don't decide to hijack your Web site and distribute malicious software for you.

Learn more about viruses from PCWorld.

9) Doorway Pages

Doorway pages or Gateway pages are pages that are optimized for one key term but are really designed to be gateways to lead you to different content. For instance the "blueberry," "strawberry," and "orange" gateways might all be designed to get you to go to "fruit punch."

Doorway pages usually have very little in the way of original content and often cloak or redirect users to the intended Web site. Be aware of affiliate programs, because some of these may look like doorway pages to Google.

10) Automated Inquiries

Google doesn't appreciate robots writing your content, and they're even less appreciative of robots checking your ranking. Automated Google queries and automated link submission are both against Google's terms of service, and both of them can get your site banned. They tie up computing resources for everyone.

In Conclusion

Don't be a jerk. Optimize your Web site for Google by designing a clear, well organized site. Don't try to trick people or take the lazy way out of making good content.

From Marziah Karch

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Saturday, October 14, 2006
Make Money : 150 Content Rich AdSense Web Sites
Start your own Massive Google AdSense empire in the next 10 minutes with 150 Content Rich AdSense Web Sites.

ALL 150 web sites below are included and are ready for you to DOWNLOAD INSTANTLY.


  1. Acne 247 pages
  2. Advertising 389 pages
  3. Aerobics Cardio 53 pages
  4. Affiliate Revenue 397 pages
  5. Alternative 830 pages
  6. Attraction 572 pages
  7. Auctions 274 pages
  8. Audio Streaming 39 pages
  9. Aviation 125 pages
  10. Babies Toddler 415 pages
  11. Beauty 666 pages
  12. Blogging Rss 360 pages
  13. Book Marketing 152 pages
  14. Book Reviews 231 pages
  15. Branding 252 pages
  16. Breast Cancer 40 pages
  17. Broadband Internet 63 pages
  18. Build Muscle 262 pages
  19. Careers Employment 1226 pages
  20. Casino Gambling 482 pages
  21. Coaching 550 pages
  22. Coffee 116 pages
  23. College University 175 pages
  24. Cooking Tips 181 pages
  25. Copywriting 305 pages
  26. Crafts Hobbies 309 pages
  27. Creativity 213 pages
  28. Credit 492 pages
  29. Cruising Sailing 184 pages
  30. Currency Trading 126 pages
  31. Customer Service 318 pages
  32. Data Recovery 68 pages
  33. Dating 410 pages
  34. Debt Consolidation 155 pages
  35. Debt Relief 224 pages
  36. Depression 156 pages
  37. Diabetes 102 pages
  38. Divorce 106 pages
  39. Domain Names 129 pages
  40. E Books 158 pages
  41. Ecommerce 258 pages
  42. Elder Care 72 pages
  43. Email Marketing 399 pages
  44. Entrepreneurialism 337 pages
  45. Ethics 54 pages
  46. Exercise 282 pages
  47. Ezine Marketing 92 pages
  48. Ezine Publishing 188 pages
  49. Fashion Style 251 pages
  50. Fishing 215 pages
  51. Fitness Equipment 245 pages
  52. Forums 56 pages
  53. Games 87 pages
  54. Goal Setting 427 pages
  55. Golf 508 pages
  56. Grief Loss 118 pages
  57. Hair Loss 156 pages
  58. Happiness 277 pages
  59. Hardware 282 pages
  60. Holidays 417 pages
  61. Home Improvement 743 pages
  62. Home Security 65 pages
  63. Humanities 270 pages
  64. Humor 102 pages
  65. Innovation 132 pages
  66. Inspirational 888 pages
  67. Insurance 400 pages
  68. Interior Decorating 568 pages
  69. Internet Marketing 1038 pages
  70. Investing 375 pages
  71. Landscaping Gardening 624 pages
  72. Language 42 pages
  73. Leadership 298 pages
  74. Leases Leasing 36 pages
  75. Loans 432 pages
  76. Lung Mesothelioma Asbestos 60 pages
  77. Management 1364 pages
  78. Marketing 1412 pages
  79. Marriage Wedding 640 pages
  80. Martial Arts 97 pages
  81. Medicine 411 pages
  82. Meditation 88 pages
  83. Mobile Cell Phone 209 pages
  84. Mortgage Refinance 663 pages
  85. Motivation 769 pages
  86. Motorcycles 53 pages
  87. Music 454 pages
  88. Negotiation 66 pages
  89. Network Marketing 465 pages
  90. Networking 194 pages
  91. Nutrition 609 pages
  92. Organizing 213 pages
  93. Outdoors 253 pages
  94. Parenting 1146 pages
  95. Personal Finance 183 pages
  96. Personal Tech 249 pages
  97. Pets 896 pages
  98. Philosophy 91 pages
  99. Photography 248 pages
  100. Poetry 218 pages
  101. Politics 655 pages
  102. Positive Attitude 519 pages
  103. PPC Advertising 297 pages
  104. PR 596 pages
  105. Pregnancy 150 pages
  106. Presentation 160 pages
  107. Psychology 123 pages
  108. Public Speaking 168 pages
  109. Real Estate 996 pages
  110. Recipes 248 pages
  111. Relationships 757 pages
  112. Religion 505 pages
  113. Sales 453 pages
  114. Sales Management 164 pages
  115. Sales Teleselling 42 pages
  116. Sales Training 380 pages
  117. Satellite Tv 54 pages
  118. Science 292 pages
  119. Security 255 pages
  120. SEO 935 pages
  121. Sexuality 180 pages
  122. Site Promotion 363 pages
  123. Small Business 856 pages
  124. Software 615 pages
  125. Spam Blocker 129 pages
  126. Spirituality 975 pages
  127. Stocks Mutual Funds 446 pages
  128. Strategic Planning 228 pages
  129. Stress Management 397 pages
  130. Structured Settlements 36 pages
  131. Success 849 pages
  132. Supplements 400 pages
  133. Taxes 150 pages
  134. Team Building 172 pages
  135. Time Management 268 pages
  136. Top7 Or 10 Tips 172 pages
  137. Traffic Building 404 pages
  138. Vacation Rentals 203 pages
  139. Video Conferencing 30 pages
  140. Video Streaming 34 pages
  141. VOIP 79 pages
  142. Wealth Building 234 pages
  143. Web Design 583 pages
  144. Web Development 400 pages
  145. Web Hosting 238 pages
  146. Weight Loss 1420 pages
  147. Wine Spirits 75 pages
  148. Writing 690 pages
  149. Writing Articles 390 pages
  150. Yoga 80 pages


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  • Custom Title Tags , Meta Description and Meta Keywords on EVERY page. Your site is not optimized without this!

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  • You can also use Yahoo Publisher Network ads, AdBrite, FastClick or even affiliate ads on your pages if you are not an AdSense publisher.

  • RSS feeds on every page for fresh, unique content daily, with a script that doesn't let the search engines know you are linking to an external site.

  • Short descriptions and links to more articles on every page, plus RSS feeds to defeat duplicate content filters . If you don't have this, you will never be found in search engines.

  • Every page has different links to more articles, keeping each page fresh, and keeping visitors and search engine spiders hooked.

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Friday, September 22, 2006
10 Basic SEO Techniques Every Webmaster Should Know

Now, it's easier than ever to have websites up and running. You can just setup a blog at blogger.com for free. Or you can spend some $20 to buy a domain name, get a cheap web hosting and install free ready-made scripts like Wordpress, phpbb, oscommerce, joomla, etc. Some web hosting sites even made the script installations as easy as one-click-install.

Many aspiring webmasters create new sites without even knowing HTML, let alone search engine techniques. They get AdSense account and paste on AdSense code, waiting with high hope for the quick money  to pour in. But day by day, the earning is really just enough to cover the hosting fee, or even less than that. So, they start to get frustated.

Most quit after some time. Some worse, they "fall into the dark side", employing black hat techniques or hiring less-than-honorable search engine optimizer firms.

The rest stay on, determined to learn, and improve. Soon, they found out something about called search engine optimisation.

Here I will try to describe some basic search engine optimization (SEO) techniques in a simple, easy-to-understand way.

Optimizing a website for search engine means you design a website so that search engines (like Google, Yahoo, MSN) can easily find the pages and include them in the search result. Thus, it will increase the number of visitors coming to your site. Objective of search engine optimization is to have your pages displayed highest possible in the search engine result for your choice of search phrases.

These are 10 basic search engine optimization methods I think every webmaster ought to know. See if the tools you use to create your webpages (Dreamweaver, Frontpage, etc…) allow you to do these. If not, it is time to learn some basic HTML.

1) Page title

Title is important. Place important keywords on your page title, and try to have different one for each page. I've seen sites with same title for every pages. While it gives stronger branding for the site name, that's something I can do without rather than sacrificing my sub-pages traffic.

Limit your page title to 80 characters the most. Shorter page title means higher importance on each word.

Tag:

<html>
<head>
<title>All About Making Money Online</title>
</head>
<body>
…
</body>
</html>

2) Keyword and description meta-tags

These two popular meta-tags used to be most useful search engine optimization techniques, until they are abused by the search engine spammers. Even then, they are still holding some importance today, specially the description meta-tags.

Meta description tag is used by some search engine in displaying the result page, and by other search engines to determine the relevance of your page.

Limit your page description to 200 characters the most. Put a descriptive, gramatically correct, meaningful sentence for best result.

<html>
<head>
<title>This is the page title</title>
<meta name="description" content="This site shows All About Making Money Online, All About Adsense, Adbrite, Clicksor, BidVertiser, All About HYIPs, High Yields Investment Program.">
</head>
<body>
…
</body>
</html>

Some proclaim that keyword tag is dead. Apparently not so. Yahoo webmaster guidelines lists using keyword tag as a way to help improving search engine ranking.

Use a "keyword" meta-tag to list key words for the document. Use a distinct list of keywords that relate to the specific page on your site instead of using one broad set of keywords for every page.

Even then, if you have to make a choice between creating good keyword tag and developing useful content - our next point - , go with the latter. Limit the keyword to 300 characters.

<html>
<head>
<title>This is the page title</title>
<meta name="description" content="This site shows problem of click-frauds with Google AdSense and other PPC network like Yahoo Publisher Network, Chitika.">
<meta name="keyword" content="pay-per-click, Google AdSense, Yahoo Publisher Network, Chitika, Adbrite, Clicksor, BidVertiser make money online">
</head>
<body>
…
</body>
</html>

3) Body text

Next to a good title, this is the next most important on-page optimization you can do to bring more visitors to your website.

Most important thing you must remember here is this: you should write for your users first, search engine second. Write in natural, easy to understand language. The reason here is that if you write just for search engine, even if you can rank high up, the visitors will close your page as soon as they find out that your site contain just junks.

Besides, search engines now increasingly use some kind of artificial intelligence to analyze websites before indexing. You don't want to caught off-handed using some useless texts.

First write some useful contents just as you would write offline magazine articles. Then, only after that, you can do some small tweaking to empasize certain parts, and make some changes to the word choices.

Generally, it is thought that keyword density plays some importance to seach engines. Keyword density refers to number of appearance of your keywords relative to overall page. No agreement on the optimum number though. Some believes the keywords should be around 3% compared to the overall page. Some believes the number should be higher, aroung 8-10%. Whatever it is, just try to include some of these keywords on your page, and make sure the page is still read well naturally. If it is not, take them out.

Then there are HTML tags you can use to emphasize importance of certain words. The most commons are bold, italics, and headers.

<h1>header 1</h1>

<h2>header 2</h2>

<h3>header 3</h3>

<b>bold</b> or <strong>strong</strong>
<i>italics</i> or <em>emphasis</em>

And, of course, you should use text instead of graphics or flash. Search engines can't read what is written on your beautifully crafted picture. If you want them be indexed and found by search engines, use text.

If you must use some images, use your keywords on the file name, and always use the ALT tag.

<img src="google-adsense.jpg" alt="Google AdSense">

Major search engines have developed some ability to read text in flash files, but to play it safe, avoid flash banners, buttons or page contents. Flash is great for embedded movies, not for any other use.

4) Regular content

SEO or not, this is important. Regularly updated content will draw visitors and search engine alike. But don't put content just for the sake of it. Contents copied from other site, for instance, not only doesn't help in search engine ranking, but can even get you penalized.

Write original, useful contents that make your visitors want to come back and recommend to their friends. You will get repeat visitors that way, regardless of search engine traffic. Good contents will also get link from other webmasters, and this will greatly help in your search engine ranking (read next point).

Blogs are very easy to set-up and is a good avenue to create new contents to your site. Major blogging software, like Wordpress, supports RSS by default. By using RSS reader software, your visitors can then choose to be to be notified about new contents on your site.

Creating contents regularly rather than pump in many articles at one go has many benefits. Firstly, your visitors know that everytime they go to your site, they will see new content instead of the same old ones. This will make them want to visit more often. Same thing to search engine crawlers. If everytime the crawler couldn't find new content, it provides little incentive for them to come back regularly. Thus, your new pages will not get indexed as fast as you want it to be.

Additionally, if you pump in a lot of contents at once, the search engines may think that you are trying to spam. This can result in being penalized.

5) Link and get linked

Link popularity is a way most search engines determine the importance of your site. When a website link to your site, search engines takes it as a vote for your website. In the past few years, this has greatly helped search engines getting the most relevant result for users.

Recently, with a lot of sites using links to cheat into search engines ranking, major search engines, specially Google have increasingly use and develop new technologies to determine the importance of the links.

So, not all links are treated as equal. Links from big reputable sites, for example Microsoft or Reuters are definitely worth more than link from HYIP-Man.blogspot.com.

Relevancy of the sites also plays a part. Relevant website will give more value to the linked site. Then there is age in play. Older sites are deemed to be more trustworthy than new sites. Consequently, links from older sites are treated as more valuable too.

Directory submission is the oldest way to build your link reputation. There are free Dmoz, free or paid Yahoo Directory, and thousands other directories. Just search for "directory submission" and you have enough work to do for a whole year. Just do directory submission moderately, probably around 20 directories per week, and you can watch your search engine traffic climbing up slowly.

If you have a blog, you can submit it to blog directories as well. Just search for "blog submission".

Exchanging link with another webmaster is another way. Termed as "link-exchange", basically you link to the partner site. In exchange, the partner will put hyperlink in his/her site pointing to yours. As many abuse this technique, Google has degraded the value of link-exchange to virtually non-existant. You might even get penalized if your link partner is considered a "bad website" for Google.

While Google has diminished the value of reciprocal link, Yahoo and MSN are still holding on, though with less value. Even then, it still valuable enough to work on. Just be careful to have only reputable link partners.

To check whether the link partner is bad, just search for "site:www.domainname.com " in Google (replace domainname.com with the partner's website) and see if the pages are indexed.

The most "in" link-building technique now is via article submission. You can write or buy an original article, and include a link to your website on the resource box (a small section after the article, where you introduce yourself and your website).

This is what I mean:

Article here
…
..
.
About the author
Fernando is a contributing writer for CheatAd, a blog about click-fraud on pay-per-click advertisements.

You can then submit this article to a myriad of article submission sites, e.g. GoArticles.com for other webmasters to put it on their website.

The wonder of article submission is that not only it helps search engine ranking, but also brings in interested visitors who like your articles. This is very targeted traffic, compared with directory submission or link-exchange.

Other link building methods are visiting relevant blogs and leave comments there, as well as joining forums/discussion boards and leaving hyperlink to your site on the signature.

If you intend to purchase link from other sites, consider getting links from many smaller sites rather than few major sites. The paid link might be considered as spam by Google.

On the other hand, don't be stingy in linking to others. Be choosy on who you want to link, but don't hold back if you find a good site that can be useful for your visitors.

6) Usability

Always remember, your most important audience is the visitors. Give them a good experience, and they will come back. Framed pages, for example, is irritating. It breaks navigation's "Back" button, and is confusing. Pop-up windows, javascript hyperlink, and fixed text size are just a few design mistakes notoriously committed by many new web designers/ webmasters.

For a start, read Jacob Nielson's articles on web usability and web design mistake
.

Build the website for your visitors. Make easier navigation. Look at Google, MySpace , eBay, and Amazon. There is one striking similarity among them. All four of them have drop simple interface. Many will describe them as "ugly". But these are few of the most successful sites online.

Fact to be told, web visitors don't need pretty interface. They need a usable website. Beside helping your visitors, good navigation system will help search engines to find and index your sites.

Or look from other point of view. Your website may be well optimized for search engine, but if your site is not visitor-friendly, the visitors will leave as soon as they come. Like the way this article says it:

In other words, time and money was spent to "optimise" these sites in a way that brought them traffic, and then drove it away!

7) Use Tools

There are many tools to help you rank better in the search engines. By that, I mean tools that can help you to analyze your website so you can make changes accordingly. By all means, stay away from all automated tools that promise to help your ranking, e.g. automated search engine submission software or automated link-exchange software. Your website can get penalized by search engines due to the intrusive nature of many of these automated tools.

Here are few tools that you can use with peace of mind:

- Google Analytics (http://www.google.com/analytics/ )
Google Analytics is powerful site statistic service that tells you almost everything you want to know about how your visitors found you and how they interact with your site.

Currently Google Analytics is offered by invitation only. I have an extra invitation that I'd like to give away. If you are interested, just leave your comments or trackbacks for this post. I'll give the invitation to the most useful comments/trackbacks.

- Sitemap generator
A sitemap is a file/page where you can list down URL of all pages from your website. A correctly done sitemap can help search engine crawlers find and index your pages.

xml-sitemaps.com provides free service to generate sitemap in three different formats: xml, html, and text format. You can then upload these sitemaps to your site and follow the search engine submission procedure accordingly (see next items). Note that the free service from xml-sitemaps.com has a limitation of 500 pages per website.

You may also try http://www.sitemapspal.com/ . It has higher limit, but can only create sitemap in xml format.

- Google Sitemaps (http://www.google.com/webmaster s/sitemap/ )
Google Sitemaps is an easy way to tell Google about all the pages on your site, which pages are most important to you, and when those pages change, for a smarter crawl and fresher search results.

After you have the sitemap ready, you can then submit to Google Sitemap. Google Sitemap takes in xml-formatted sitemap. Go to http://www.google.com/webmasters/sitemap/ follow the instruction there. If you already have a Google account (e.g. Gmail), you can use it straight away. Otherwise you'll need to register an account.

But Google Sitemaps is much more than just for sitemap submission. It can also answers questions you might have about how Google sees your site. For example, you can learn about errors and statistics.

- Yahoo Site Explorer (http://siteexplorer.search .yahoo.com/ )
Site Explorer allows you to explore all the web pages indexed by Yahoo Search. You can view the most popular pages from your sites or competitors' sites, dive into a comprehensive site map, and find pages that link to that site or any page.

- Yahoo Feed Submit (http://submit.search.yahoo.com /free/request )
Yahoo does not have the service equivalent to Google Sitemaps, but if you are looking for a place to submit your sitemap to Yahoo, you can do it at http://submit.search.yahoo.com/free/request. It takes in RSS, Atom, and text format. You can submit the urllist.txt created by xml-sitemaps.com above.

8) Be patient

Google imposes a period of time called sandbox, which cap your ranking from going top until a certain period of "probation" is passed. This range from few weeks to more than a year for competitive topics / niche.

Many webmasters agree that Yahoo also has a certain kind of "sandbox", although there is no specific name for it.

So, if your site is not yet ranked well, be patient. Remember that search engine optimization is not magic. Search engine companies closely guard their mechanism for fear that the information will be used to trick the search engine. All these SEO talks that we have are based on observation of many experienced webmasters. Nothing is fixed here. The search engines may change their algorithm - and thus, your ranking - anytime.

Refrain from overdoing anything, including techniques above or any other technique. Search engines' main interest is to provide quality result for their audience, the web searchers. When you do too much, it raises suspicion that your content might be not worthy enough to build up naturally.

Know your limit and ability. If you are new on search engine optimization, don't go for a very competitive keyword like gambling, lawyer, or the infamous mesopotamia.

Moderation, thus, is the key.

9) Stay away from black hat optimization techniques

Black hat search engine optimization techniques promise quick way to improve your site ranking and bring visitors to your site. These includes page cloaking, hidden text, link-farm, comment-spamming, and duplicate pages.

You may not understand all these terms, but if you anyone telling you they can improve your search ranking overnight, these are most likely black hat techniques.

They work by tricking search engines to think that your pages hold more value than what they really are. As the search engines competes to provide the most useful search result to the visitors, they shun these techniques.

Nowadays, major search engines like Google, Yahoo, and MSN have advanced detection technology to sniff out these black hat techniques. When they fail, your competitors are all too happy to point it out to the search engines.

Search engines will then take action accordingly, like penalising your site ranking or even take them down altogether.

If you are interested to find out, read this blog: SEO Black Hat . Don't be deceived by the name. It is a great site covering both white-hat and black-hat SEO techniques.

10) Keep on learning

These techniques are just the basic to get you started. There are many resources on the Internet to learn search engine optimization.

 
source:CheatAd.com(Fernando Hal)

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Monday, August 07, 2006
AdSense Doesn't Just Make "Cents", It Makes Dollars Too
If you are one of the many webmasters today who are trying to make money on the internet by any means possible, then you may have already considered joining the Google AdSense program. If you haven't yet made the jump to being an online publisher, let me be the first to tell you that you are definitely missing out of the chance of capitalizing on something that can be very profitable for you!

Google AdSense is the most popular pay-per-click program currently online, they have offered pay per click, in one form or another, longer than any other search engine on the net. They've put a great deal of research and development into their keyword matching to ensure it is a profitable program. Not only have they been around the longest, but they also boast the biggest number of advertisers as well.

Google requires website owners to conform to a number of rules, including:

* All pages must have at least one link that leads to it, without concealing pages.

* All links must be active and work.

* There is a limit of 100 links per page. Creating a hierarchy should keep your navigation clean and well under the link limit.

* Tags, especially the 'title' and 'alt' tags should be explanatory and distinct.

* When designing your site, create one that is helpful to a user; don't design a page for search engines. Make sure you clearly define what your site is about.

* Google forbids hidden text. Don't colorize the text as the same color as your background, or even size the text so small it can't be read. Google has been known to ban publishers who engage in these so called "black hat" techniques.

* Google strongly recommends that you include a site map page.

* They also strongly recommend you include a robots.txt file in your root directory. The robots.txt file tells website crawlers, like those that will match the ads with your website, which pages not to crawl. This is especially important if you want ads for some but not all of your content or if you have password protected pages.

Following the website design rules doesn't make you bullet-proof, though. Even if you follow all of them, you may still be at risk of losing your AdSense account permanently or even temporarily.

* If you are indeed banned by Google to display AdSense advertisements on your page, you can file a re-inclusion request. Although not very successful many times, it still gives a publisher a chance to get back into the program. Here's what you'll need to include in your re-inclusion request:

o Your account name

o Your contact information

o A list of changes you've made to fix any violations

o A guarantee it won't happen again

o Reports and evidence of click bombing, if you have any (more on this below)

You should NOT include any threats to pull your business. Visit http://www.google.com/support/bin/request.py to contact customer support. Keep your email straightforward. The subject of your email should be "Re-inclusion Request" to make sure it gets to the right desk.

Click Bombing

Click bombing is when someone clicks on one or more of the ads that appear on your webpage repeatedly. While this seems like a great way to increase your profits, it is against Google's policy and they are always searching for click bombers. While you can't prevent malicious click bomb attacks, you can take steps to defend yourself should you be accused of it.

* Consider investing in a third party tracking software program that is approved by Google. Look for one that tracks IP addresses.

* Run reports often, and keep them stored separately from your Google account. Should you be removed from the AdSense program, you won't necessarily have access to run reports.

* If or when you are removed or fined by Google for AdSense abuse, make sure you send copies of your IP address reports along with your re-inclusion request.

As mentioned before, even if you follow all the rules of appeal and properly request a re-inclusion, you are not guaranteed a reversal. It seems most requests to be reinstated are not acted upon by Google. Google's policy has been always one of "protecting the advertiser by any means necessary". Unfortunately, this may mean kicking a legitimate publisher out of the program needlessly if they've been targeted by a malicious person.

Earnings Calculations

So how much money can be made in the AdSense program? Publishers can earn A LOT. From 10 cents a day, to over one hundred thousand dollars a day. Of course this is all dependant on how much traffic your website gets as well as how well you integrate the advertisements. But how does Google calculate per click how much that you, the publisher, gets paid? This is the fuzziest of all gray areas in the AdSense program. Google admittedly doesn't disclose revenue share or whether the ads appearing on your site are cost-per-impression or cost-per-click. What they do tell you is how many page impressions (ads shown), number of clicks on the ads, page click through rate (CTR) and your earnings. Increase your impressions, number of clicks or CTR, and your earnings will follow.

Alternatives

If you've been removed from AdSense or are just looking for another option, there are a few to choose from:

* Yahoo! Publisher Network is very similar to AdSense. Experienced webmasters who have used both Google and Yahoo! programs believe Yahoo! is second best, but still a very good, profitable program. As it becomes more popular, more advertisers will jump on board with Yahoo thus creating a PPC race with Google.

* Chitika – A pay per click advertising stream. They don't have as many or such a variety as AdSense or Yahoo!, but are usually less expensive to advertise on.

* AdBrite is very similar to Chitika, though slightly smaller.

There you have it in a nutshell, utilizing Google's AdSense program to increase your own profits truly does make "cents"..and dollars. How much you can earn is dependant on how much targeted traffic you can get to your site as well as how well you can integrate the advertisements in the site design as well. Get on board today and start making money!

Source : EzineArticles Shon Christopher



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